Entrepreneur (eBook)
480 Seiten
John Wiley & Sons (Verlag)
978-1-119-52125-9 (ISBN)
Entrepreneur: Building Your Business From Start to Success is your guidebook to achieving entrepreneurial success. Whether you're an existing business owner seeking to increase your reach, or a budding entrepreneur ready to take the next step, this book provides invaluable guidance from experts who have made it happen time and time again. A simple step-by-step process will help you translate your ideas into effective business plans, raise the capital needed to start and grow your business, build a winning team and leave the competition behind. Drawing upon their experience founding more than 30 companies, the authors share their entrepreneurial wisdom and reveal the real-world techniques that lead to success.
With a pragmatic and personal approach, the authors explore the personal characteristics that are vital to achievement; managing stress, withstanding heavy workloads and coping with potential health concerns are subjects often overlooked in the pursuit of business achievement. Addressing the link between business concerns and personal welfare, the authors offer suggestions on how to most effectively reconcile entrepreneurial drive with personal well-being.
* Build or revitalise a business with proven methods from two globally-recognized experts in the field
* Develop an effective business plan to maximise your probability of success
* Understand funding markets and raise capital necessary to start or grow your business
* Grow your business by beating the competition and dominating your market
Providing invaluable insight into real-world entrepreneurial methods that work, this book arms current and future business leaders with the skills, knowledge and motivation to create the organization of their dreams.
Mads Faurholt-Jorgensen is a serial entrepreneur and has started over 20 companies within the financial sector, technology, marketing, HR and education, with several thousand employees, valued at a couple billion US dollars, and with investors such as Goldman Sachs, the Worldbank and Alibaba. Previously, he was Global Partner and Managing Director at the German Internet giant Rocket Internet, Head of Asia in the world's fastest-growing company Groupon, and management consultant at McKinsey. Mads has his BA from Copenhagen Business School, which he completed in the shortest amount of time ever (1 year and 9 months) and his MBA from the Massachusetts Institute of Technology. Mads lives in London and travels globally every week. Lars Tvede is a Partner at the top-performing venture capital fund Nordic Eye, CEO at Beluga and advisor to a Swiss hedge fund group. He spent 11 years in portfolio management and investment banking before moving to the high-tech and telecommunications industries, where he was co-founder of several technology companies that have won numerous international awards, including: Wall Street Journal Europe Innovation Award, Red Herring Global 100 Award, Bully Award and Swiss IMD Startup Award. Lars completed simultaneously a Master's degree in Engineering from the Royal Veterinary and Agricultural University and a Bachelor's degree in International Business from Copenhagen Business School while starting two companies, and he is a certified derivatives trader from the National Futures Association in Chicago. He has written several books on creativity, marketing, high-tech, the future, innovation and financial markets, including The Creative Society, Supertrends, Business Cycles and The Psychology of Finance.
Introduction by Peter Warnoe xi
Part 1. About me as an entrepreneur 2
1. My entrepreneurial role 4
2. My personal effectiveness 34
3. My public impact 56
4. My face-to-face impact 86
Part 2. About my company's ideas and funding 110
5. My company's basic ideas 112
6. My strategies for network effects 130
7. Founding and starting my company 138
8. My sources of funding 156
9. My funding processes 194
Part 3. About my team and my corporate culture 240
10. My core team 242
11. My outsourcing and my staff 270
Part 4. About my company's growth,strategies and challenges 302
12. My growth phases 304
13. My marketing mix 330
14. My five biggest commercial threats 348
Part 5. About my exit and what comes after 358
15. My alternative exit routes 360
16. My exit processes 370
17. My next project 382
Appendices
Appendix A: 116 business strategies for entrepreneurs 390
Appendix B: 46 typical criteria for success in start-up companies 404
Appendix C: List of useful websites, apps and web-extensions for entrepreneurs 410
Glossary 426
Endnotes 438
About the authors 446
Index 447
"A great practical guide by entrepreneurs for entrepreneurs on the power of execution, stamina and how to unlock the full potential of your ideas."
JIMMY MAYMANN, Entrepreneur, investor, former CEO Huffington Post
"This is an excellent book with lots of great hands-on advice for ambitious entrepreneurs. Very practical and highly recommendable."
BRIAN MIKKELSEN, CEO of Danish Chamber of Commerce, former Minister of Economic and Business Affairs
"Becoming an entrepreneur is a great way to make a difference in the world, and this book shows you how."
ANDERS FOGH RASMUSSEN, Founder and CEO of Rasmussen Global, Former Secretary General of NATO and Prime Minister of Denmark
"Entrepreneurs are essential for our world, as they develop new solutions to key problems. This books tells you how to be successful as an entrepreneur."
TAAVI ROIVAS, Former Prime Minister of Estonia and youngest Prime Minister in the EU
| Erscheint lt. Verlag | 11.9.2018 |
|---|---|
| Sprache | englisch |
| Themenwelt | Sachbuch/Ratgeber ► Beruf / Finanzen / Recht / Wirtschaft |
| Wirtschaft ► Betriebswirtschaft / Management ► Unternehmensführung / Management | |
| Schlagworte | Business & Finance • Business & Management • Klein- u. mittelständische Unternehmen u. Existenzgründung • Klein- und Mittelbetrieb • Mathematics • Mathematik • Mathematik in Wirtschaft u. Finanzwesen • Small Business & Entrepreneurship • Wirtschaft • Wirtschaft u. Management |
| ISBN-10 | 1-119-52125-4 / 1119521254 |
| ISBN-13 | 978-1-119-52125-9 / 9781119521259 |
| Informationen gemäß Produktsicherheitsverordnung (GPSR) | |
| Haben Sie eine Frage zum Produkt? |
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