Social Media Recruitment
Kogan Page Ltd (Verlag)
9780749479213 (ISBN)
As the recruiting landscape changes, different methods are needed to attract talent, and social media is a key channel. However, many HR and recruiting professionals are not equipped with the knowledge and understanding to create a social media recruiting strategy. Social Media Recruitment combines practical guidance with case studies and insights from industry thought leaders to provide a full understanding of what social media means for HR and recruitment and how to successfully integrate and use it.
In a series of easy-to-follow chapters and manageable steps, Social Media Recruitment covers the essentials from the beginning to the end of the process, including: how to implement a social media strategy; the crossover between HR, recruiting and marketing; measuring ROI; HR policies and procedures needed; big data and HR; using technology in recruiting, such as video interviewing; social media as an internal collaboration and communication tool across companies; how social media will impact recruiting and HR in the future. Ideal for all HR and recruitment professionals, and anyone responsible for talent strategy, Social Media Recruitment focuses on devising and implementing a social media recruitment strategy that works for your organization and is aligned with your recruitment objectives.
Andy Headworth was the founder of Sirona Consulting, a specialist consultancy that helps companies understand and leverage social media to improve their recruitment strategy and processes. He had 24 years experience in the recruitment industry and had successfully delivered recruitment projects and assignments for companies in the UK, Europe, Middle East and the US. He was also the author of the popular Sirona Says blog, where he discussed everything recruitment. An industry-recognized public speaker, he had keynoted at many recruitment/social recruitment events globally and also presented webinars for international companies.
Chapter - 00: Introduction;
Chapter - 01: The fast-changing recruitment landscape;
Chapter - 02: Recruitment using social media;
Chapter - 03: Selecting your social networks;
Chapter - 04: Social media tools;
Chapter - 05: Social media recruitment strategy;
Chapter - 06: Candidate sourcing with social media;
Chapter - 07: Building your employer brand;
Chapter - 08: Social media big data;
Chapter - 09: Establishing ROI;
Chapter - 10: Social media guidelines;
Chapter - 11: Building a business case for social media recruitment;
Chapter - 12: Future recruitment
| Erscheinungsdatum | 01.05.2016 |
|---|---|
| Verlagsort | London |
| Sprache | englisch |
| Maße | 160 x 240 mm |
| Gewicht | 516 g |
| Themenwelt | Sachbuch/Ratgeber ► Beruf / Finanzen / Recht / Wirtschaft ► Wirtschaft |
| Mathematik / Informatik ► Informatik ► Web / Internet | |
| Wirtschaft ► Betriebswirtschaft / Management ► Personalwesen | |
| ISBN-13 | 9780749479213 / 9780749479213 |
| Zustand | Neuware |
| Informationen gemäß Produktsicherheitsverordnung (GPSR) | |
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