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How to Negotiate Effectively - David Oliver

How to Negotiate Effectively

(Autor)

Buch | Softcover
184 Seiten
2010 | 3rd Revised edition
Kogan Page Ltd (Verlag)
978-0-7494-6134-8 (ISBN)
CHF 26,15 inkl. MwSt
A practical, accessible book which looks at the vital principles of good negotiation, that can result in improved business performance and better business relationships
How to Negotiate Effectively provides tips, tools and techniques for getting it right. It explores and advises on every aspect of the negotiation process, including: tactics and counter-measures, handling deadlock, making concessions, enhancing your authority and getting the best deal.

This new edition also contains material on identifying true decision makers, and how to spot buying signals in negotiations.

An essential step-by-step guide, How to Negotiate Effectively will help anyone achieve a balanced 'win-win' outcome every time.

David Oliver is Managing Director of Insight Marketing, and also Associate Director of the Marketing Guild. He writes regularly for the press and runs seminars around the world on negotiation, professional selling skills and practical marketing.

Chapter - 00: Introduction;
Chapter - 01: Definition;
Chapter - 02: Count the cost;
Chapter - 03: Seven key elements;
Chapter - 04: Introductory comments;
Chapter - 05: Enhance your authority;
Chapter - 06: Tactics and countermeasures;
Chapter - 07: Negotiable variables – or tradeable concessions;
Chapter - 08: Rules for making concessions;
Chapter - 09: Looking for negotiable variables;
Chapter - 10: Handling deadlock;
Chapter - 11: Questions, questions, questions;
Chapter - 12: Profiling for strategic level negotiation;
Chapter - 13: The authority of your counterpart;
Chapter - 14: Handling long-term negotiations;
Chapter - 15: Post-purchase remorse can undo the close;
Chapter - 16: Tough or effective?;
Chapter - 17: Dos and don’ts;
Chapter - 18: Four specific techniques;
Chapter - 19: Final words

Erscheint lt. Verlag 3.11.2010
Reihe/Serie Creating Success
Verlagsort London
Sprache englisch
Maße 138 x 217 mm
Gewicht 113 g
Themenwelt Sachbuch/Ratgeber Beruf / Finanzen / Recht / Wirtschaft Wirtschaft
Wirtschaft Betriebswirtschaft / Management
ISBN-10 0-7494-6134-9 / 0749461349
ISBN-13 978-0-7494-6134-8 / 9780749461348
Zustand Neuware
Informationen gemäß Produktsicherheitsverordnung (GPSR)
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