Zum Hauptinhalt springen
Nicht aus der Schweiz? Besuchen Sie lehmanns.de
Strategic Management and Business Policy: Globalization, Innovation and Sustainability, Global Edition -- MyLab Management with Pearson eText - Thomas Wheelen, David Hunger, Alan Hoffman, Charles Bamford

Strategic Management and Business Policy: Globalization, Innovation and Sustainability, Global Edition -- MyLab Management with Pearson eText

Online Resource
2022 | 15th edition
Pearson (Hersteller)
978-0-6557-1086-8 (ISBN)
Preis auf Anfrage
  • Titel nicht im Sortiment
  • Artikel merken

PART I. INTRODUCTION TO STRATEGIC MANGEMENT AND BUSINESS POLICY
1. Basic Concepts of Strategic Management
2. Corporate Governance
3. Social Responsibility and Ethics in Strategic Management
PART II. SCANNING THE ENVIRONMENT
4. Environmental Scanning and Industry Analysis
5. Organizational Analysis and Competitive Advantage
PART III. STRATEGY FORMULATION
6. Strategy Formulation: Business Strategy
7. Strategy Formulation: Corporate Strategy
8. Strategy Formulation: Functional Strategy and Strategic Choice
PART IV. STRATEGY IMPLEMENTATION AND CONTROL
9. Strategy Implementation: Global Strategy
10. Strategy Implementation: Organizing and Structure
11. Strategy Implementation: Staffing and Directing
12. Evaluation and Control
PART V. INTRODUCTION TO CASE ANALYSIS
13. Suggestions for Case Analysis
PART VI. CASES IN STRATEGIC MANAGEMENT

Erscheint lt. Verlag 14.10.2022
Sprache englisch
ISBN-10 0-6557-1086-8 / 0655710868
ISBN-13 978-0-6557-1086-8 / 9780655710868
Zustand Neuware
Informationen gemäß Produktsicherheitsverordnung (GPSR)
Haben Sie eine Frage zum Produkt?