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Preferences in Negotiations

The Attachment Effect

(Autor)

Buch | Softcover
XIV, 268 Seiten
2007
Springer Berlin (Verlag)
978-3-540-72225-0 (ISBN)

Lese- und Medienproben

Preferences in Negotiations - Henner Gimpel
CHF 149,75 inkl. MwSt

Negotiations are ubiquitous in business, politics, and private life. In many cases their outcome is of great importance. Yet, negotiators frequently act irrationally and fail to reach mutually beneficial agreements. Cognitive biases like overconfidence, egocentrism, and the mythical fixed pie illusion oftentimes foreclose profitable results. A further cognitive bias is the attachment effect: Parties are influenced by their subjective expectations formed on account of the exchange of offers, they form reference points, and loss aversion potentially leads to a change of preferences when expectations change.

This book presents a motivation, formalization, and substantiation of the attachment effect. Thereby, preferences and behavior are approached from a microeconomic and a psychological perspective. Two experiments show clear evidence for a systematic bias. The results can be used for prescriptive advice to negotiators: either for debiasing or to systematically affect the counterparty.

Theories on Preferences.- Preferences in Negotiations.- Internet Experiment.- Laboratory Experiment.- Conclusions and Future Work.

Erscheint lt. Verlag 8.6.2007
Reihe/Serie Lecture Notes in Economics and Mathematical Systems
Zusatzinfo XIV, 268 p. 34 illus.
Verlagsort Berlin
Sprache englisch
Maße 155 x 235 mm
Gewicht 440 g
Themenwelt Medizin / Pharmazie Studium
Naturwissenschaften Biologie Humanbiologie
Naturwissenschaften Biologie Zoologie
Wirtschaft Allgemeines / Lexika
Schlagworte Behavior • Behavioral Economics • Experimental economics • Motivation • Negotiations • Preferences • Prospect Theory
ISBN-10 3-540-72225-4 / 3540722254
ISBN-13 978-3-540-72225-0 / 9783540722250
Zustand Neuware
Informationen gemäß Produktsicherheitsverordnung (GPSR)
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