Management Information Systems:Managing the Digital Firm, Global Edition + MyLab MIS with Pearson eText
Pearson Education Limited
978-1-292-75048-4 (ISBN)
About our authors Kenneth C. Laudon (BA, Stanford University; PhD, Columbia University) was a Professor of Information Systems at New York University’s Stern School of Business, where he taught courses on Managing the Digital Firm, Information Technology and Corporate Strategy, Professional Responsibility (Ethics), and Electronic Commerce and Digital Markets for more than 30 years. He also authored numerous books dealing with e-commerce, information technology, information systems, organizations and society, as well as more than 40 articles concerned with the social, organizational and management impacts of information systems, privacy, ethics and digital technology. Ken’s work has had a lasting influence on the MIS field and although he has passed away, his ideas continue to infuse the content of the text. Jane Price Laudon (BA, Barnard College; MA, Harvard University; PhD, Columbia University) is a management consultant in the information systems area and the author of 7 books. She has taught at Columbia University and New York University’s Stern School of Business. Her special interests include systems analysis, data management, MIS auditing, software evaluation and teaching business professionals how to design and use information systems.
Part 1. Organizations, Management and the Networked Enterprise
Information Systems in Global Business Today
Global E-Business and Collaboration
Information Systems, Organizations and Strategy
Ethical and Social Issues in Information Systems
Part 2. Information Technology Infrastructure
IT Infrastructure and Emerging Technologies
Foundations of Business Intelligence: Databases and Information Management
Telecommunications, the Internet and Wireless Technology
Securing Information Systems
Part 3. Key System Applications for the Digital Age
Achieving Operational Excellence and Customer Intimacy: Enterprise Applications
E-commerce: Digital Markets, Digital Goods
Artificial Intelligence
Enhancing Decision Making with Data Analytics and Business Intelligence
Part 4. Building and Managing Systems
Building Information Systems
Making the Business Case for Information Systems and Managing Projects
Managing Global Information Systems
| Erscheint lt. Verlag | 18.11.2025 |
|---|---|
| Verlagsort | Harlow |
| Sprache | englisch |
| Maße | 217 x 278 mm |
| Gewicht | 1233 g |
| Themenwelt | Mathematik / Informatik ► Mathematik ► Finanz- / Wirtschaftsmathematik |
| ISBN-10 | 1-292-75048-0 / 1292750480 |
| ISBN-13 | 978-1-292-75048-4 / 9781292750484 |
| Zustand | Neuware |
| Informationen gemäß Produktsicherheitsverordnung (GPSR) | |
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