Master Data Management and Customer Data Integration for a Global Enterprise
McGraw-Hill Professional (Verlag)
978-0-07-226349-7 (ISBN)
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Transform your business into a customer-centric enterprise
Gain a complete and timely understanding of your customers using MDM-CDI and the real-world information contained in this comprehensive volume. Master Data Management and Customer Data Integration for a Global Enterprise explains how to grow revenue, reduce administrative costs, and improve client retention by adopting a customer-focused business framework.
Learn to build and use customer hubs and associated technologies, secure and protect confidential corporate and customer information, provide personalized services, and set up an effective data governance team. You'll also get full details on regulatory compliance and the latest pre-packaged MDM-CDI software solutions.
Design and implement a dynamic MDM-CDI architecture that fits the needs of your business
Implement MDM-CDI holistically as an integrated multi-disciplinary set of technologies, services, and processes
Improve solution agility and flexibility using SOA and Web services
Recognize customers and their relationships with the enterprise across channels and lines of business
Ensure compliance with local, state, federal, and international regulations
Deploy network, perimeter, platform, application, data, and user-level security
Protect against identity and data theft, worm infection, and phishing and pharming scams
Create an Enterprise Information Governance Group
Perform development, QA, and business acceptance testing and data verification
Alex Berson is a Director of Technology for a global management consulting firm. Dr. Berson holds a Ph.D. in Computer Sciences and M.S. in Applied Mathematics, and is an internationally recognized expert, author, educator and practitioner who has over 20 years of experience in information technologies focusing on data warehouse systems architecture, including design and implementation of systems and applications in the areas of data management, data warehousing and data mining; transaction processing; middleware, client/server distributed computing; and object technologies. Alex Berson is an active member of IEEE Computer Society, ACM, and many others. Hes also an advisory editor for the McGraw-Hill Professional Books division. He has published numerous technical articles in trade magazines, and is a best-selling author of a number of professional books including 'Data Warehousing, Data Mining and OLAP'(with Steve Smith); Client/Server Architecture; SYBASE and Client/Server Computing(with George Anderson); and APPC: Introduction to LU6.2. These books are published internationally, and had been translated in many languages including Chinese and Korean. His latest book, Building Data Mining Applications for CRM, is scheduled to be published in December 1999. Larry Dubov is a recognized expert in implementation of complex business driven technology solutions for Financial Services, Banking and Pharmaceutical verticals with the primary focus on Customer Data Integration (CDI), Master Data Management (MDM), Customer Relationship Management (CRM), Datawarehousing and Operational Data Stores.
ForewordAcknowledgmentsIntroductionPart I. Introduction to Master Data Management and Customer Data IntegrationChapter 1. Overview of Master Data Management and Customer Data IntegrationChapter 2. CDI: Overview of Market Drivers and Key ChallengesChapter 3. Challenges, Concerns, and Risks of Moving Toward Customer CentricityPart II. Architectural ConsiderationsChapter 4. CDI Architecture and Data Hub ComponentsChapter 5. Architecting for Customer Data IntegrationChapter 6. Data Management Concerns of MDM/CDI ArchitecturePart III. Data Security, Privacy, and Regulatory ComplianceChapter 7. Overview of Risk Management for Integrated Customer InformationChapter 8. Introduction to Information Security and Identity ManagementChapter 9. Protecting Content for Secure Master Data ManagementChapter 10. Enterprise Security and Data Visibility in Master Data Management EnvironmentsPart IV. Implementing Customer Data Integration for the EnterpriseChapter 11. Project InitiationChapter 12. Customer IdentificationChapter 13. Beyond Party Match: Merge, Split, Party Groups, and RelationshipsChapter 14. Data Governance, Standards, Information Quality, and ValidationChapter 15. Data SynchronizationChapter 16. Additional Implementation ConsiderationsPart V. Master Data Management: Market, Trends, and DirectionsChapter 17. MDM/CDI Vendors and Products Landscape Chapter 18. Where Do We Go From Here?Appendix A. List of AcronymsAppendix B. GlossaryAppendix C. Regulations and Compliance Rules Impacting Master Data Management and Customer Data Integration ProjectsIndex
| Erscheint lt. Verlag | 16.7.2007 |
|---|---|
| Zusatzinfo | 40 Illustrations, unspecified |
| Sprache | englisch |
| Maße | 188 x 234 mm |
| Gewicht | 731 g |
| Themenwelt | Mathematik / Informatik ► Informatik ► Datenbanken |
| Mathematik / Informatik ► Mathematik ► Finanz- / Wirtschaftsmathematik | |
| ISBN-10 | 0-07-226349-0 / 0072263490 |
| ISBN-13 | 978-0-07-226349-7 / 9780072263497 |
| Zustand | Neuware |
| Informationen gemäß Produktsicherheitsverordnung (GPSR) | |
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