Mobile In-App Advertising Strategies
Cambridge Scholars Publishing (Verlag)
978-1-0364-4666-6 (ISBN)
Dr Vinh Truong is a distinguished academic and industry expert with over 20 years of experience in information systems, telecommunications, and software engineering. Currently a Senior Lecturer at The Royal Melbourne Institute of Technology, Vietnam, he has held leadership roles in various institutions, including serving as Dean at the University of Greenwich, Vietnam. His diverse academic background includes a PhD in Information Systems and Management, a Master's in Software Engineering, and a Bachelor's in IT and Telecommunications. Dr Vinh's professional experience spans top companies like Microsoft and Ericsson. He has received prestigious scholarships and regularly contributes to research in mobile in-app advertising and digital strategy. His career exemplifies a strong blend of academic and industry expertise, making him a leader in technology and management studies.
| Erscheinungsdatum | 15.05.2025 |
|---|---|
| Verlagsort | Newcastle upon Tyne |
| Sprache | englisch |
| Maße | 148 x 212 mm |
| Themenwelt | Informatik ► Weitere Themen ► Smartphones / Tablets |
| Wirtschaft ► Betriebswirtschaft / Management ► Marketing / Vertrieb | |
| Wirtschaft ► Betriebswirtschaft / Management ► Unternehmensführung / Management | |
| ISBN-10 | 1-0364-4666-2 / 1036446662 |
| ISBN-13 | 978-1-0364-4666-6 / 9781036446666 |
| Zustand | Neuware |
| Informationen gemäß Produktsicherheitsverordnung (GPSR) | |
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