Zum Hauptinhalt springen
Nicht aus der Schweiz? Besuchen Sie lehmanns.de
Web 3.0 Unleashed -

Web 3.0 Unleashed

Transforming Experiences with AR, AI, and Immersive Technologies
Buch | Hardcover
216 Seiten
2025
Emerald Publishing Limited (Verlag)
978-1-83708-725-9 (ISBN)
CHF 139,65 inkl. MwSt
The first of two volumes, Web 3.0 Unleashed explores the groundbreaking technologies that define Web 3.0—blockchain, decentralized finance (DeFi), augmented reality, and artificial intelligence—and their profound impact on the way businesses innovate, grow, and connect with customers.
Discover how the internet’s next evolution is reshaping the world of business. The first of two volumes, Web 3.0 Unleashed: Transforming Experiences with AR, AI, and Immersive Technologies explores the groundbreaking technologies that define Web 3.0—blockchain, decentralized finance (DeFi), augmented reality, and artificial intelligence—and their profound impact on the way businesses innovate, grow, and connect with customers.


Through insightful analysis and real-world examples, this contributed work provides a comprehensive guide to harnessing Web 3.0’s potential. From revolutionising supply chains to reimagining customer engagement, every aspect of business is poised for transformation. Whether you’re a technologist, entrepreneur, executive, academic, or student, this book equips you with the tools, strategies, and knowledge to thrive in the digital economy.

Balraj Verma is Associate Professor at the Doctoral Research Centre of Chitkara Business School, affiliated with Chitkara University, India. Amit Mittal is Pro Vice Chancellor (Research Programs), Chitkara University, India. Murali Raman is Professor & Deputy Vice Chancellor (Academic Development & Strategy), Asia Pacific University of Technology & Innovation Technology, Malaysia. Birud Sindhav is Professor of Marketing at the University of Nebraska at Omaha, USA.

Foreword; Alex Tan

Chapter 1. Factors affecting the acceptance of ChatGPT: A study of Malaysian university students; Moussa Barry and Ahasanul Haque

Chapter 2. The role of artificial intelligence in healthcare: A comparative analysis in India and ASEAN countries; Varnesh Ghildiyal, Himani Sharma, and Mahendra Babu Kuruva

Chapter 3. Augmented reality and its applications in the virtual world: A bibliometric analysis framework of 2 decades (2003 to 2023); Preeti Jain, Kamaljeet Kaur, and Lucia Porcu

Chapter 4. Mapping the research landscape of FinTech and Robo-advisors: A bibliometric analysis of academic contributions; Divya Goswami, Balraj Verma, and N. V. Suresh

Chapter 5. Neural Hive: A decentralized marketplace for affordable AI model training; Muhammad Hussain Rana, Vazeerudeen Abdul Hameed, and Muhammad Ehsan Rana

Chapter 6. The impact of augmented reality adoption on firm performance, efficiency, and turnover; Anh Ta, Linh Le, and Steve Schulz

Chapter 7. Unlocking business potential: Exploring augmented reality applications for immersive customer experiences; Animesh Kumar Sharma and Rahul Sharma

Chapter 8. AR, VR, and metaverse in retail; Sakshi, Rashi Banerji, and Khushboo Gulati

Chapter 9. Augmented realities: Unlocking consumer engagement and brand advocacy through comprehensive AR strategies; Gajalakshmi N. S. and Seranmadevi R.

Chapter 10. Exploring factors affecting consumers’ intention towards AI-enabled robotic waiter restaurant services in Guinea: A conceptual framework; Moussa Barry

Erscheinungsdatum
Verlagsort Bingley
Sprache englisch
Maße 152 x 229 mm
Gewicht 396 g
Themenwelt Informatik Theorie / Studium Künstliche Intelligenz / Robotik
Mathematik / Informatik Mathematik Finanz- / Wirtschaftsmathematik
Wirtschaft Betriebswirtschaft / Management Planung / Organisation
Wirtschaft Betriebswirtschaft / Management Unternehmensführung / Management
ISBN-10 1-83708-725-3 / 1837087253
ISBN-13 978-1-83708-725-9 / 9781837087259
Zustand Neuware
Informationen gemäß Produktsicherheitsverordnung (GPSR)
Haben Sie eine Frage zum Produkt?
Mehr entdecken
aus dem Bereich
die materielle Wahrheit hinter den neuen Datenimperien

von Kate Crawford

Buch | Hardcover (2024)
C.H.Beck (Verlag)
CHF 44,75
Künstliche Intelligenz, Macht und das größte Dilemma des 21. …

von Mustafa Suleyman; Michael Bhaskar

Buch | Softcover (2025)
C.H.Beck (Verlag)
CHF 25,20