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Accessible Communications - Lisa Riemers, Matisse Hamel-Nelis

Accessible Communications

Create Impact, Avoid Missteps and Build Trust
Buch | Hardcover
328 Seiten
2025
Kogan Page Ltd (Verlag)
978-1-3986-2186-2 (ISBN)
CHF 88,95 inkl. MwSt
Understand how to design inclusive and accessible communications that meet legislative standards and work for everyone.
Ready to build credibility and optimize your communications for real business impact?

Accessible Communications is a practical guide designed for professionals seeking to develop effective, inclusive messaging that aligns with evolving regulations and business goals. Written by award-winning communications consultants Lisa Riemers and Matisse Hamel-Nelis, this book offers clear models and frameworks to help you apply accessibility principles confidently across emails, documents, videos and social media. With real-world examples and actionable tools, it helps you to build trust with your audience that expands reach, protects reputation and enhances career growth.

You'll learn how to:
- Build accessibility into your communications strategies from the outset
- Apply practical tools that optimize messaging across multiple formats
- Understand evolving legislation and its impact on communications
- Develop skills to increase audience trust

This guide supports your career development by helping you create more impactful communications that comply with regulations and drive business value.

Themes include: Accessibility and inclusivity, Communication strategy and frameworks, Practical application and tools, Career development and credibility building, Regulatory compliance and business impact

Lisa Riemers is an independent communications consultant and accessibility advocate who helps clients connect their people and tell their stories. Based in London, UK, Lisa advises large and complex organizations including world-leading universities, charities, insurers, business-to-business (B2B) companies and the UK government. Matisse Hamel-Nelis is an award-winning communications and digital accessibility consultant and a PR professor at Durham College. Based in Toronto, Canada, she also founded and hosts the PR & Lattes podcast and is the past Chair of the Diversity, Equity, and Inclusion (DEI) Committee for the International Association of Business Communicators (IABC).

Chapter - 00: Preface


Section - ONE: Laying the Groundwork: Understanding the Fundamentals of Accessibility, Legislation and Building an Accessible Culture


Chapter - 01: The Foundation: Understanding the Basics of Accessibility and Disability
Chapter - 02: What You Need to Know to Be Compliant: Standards, Guidelines and Laws
Chapter - 03: Creating a Strategic Cultural Shift Towards Accessibility


Section - TWO: Putting it Together: A Practical Guide on Embedding Accessibility into Your Workflow


Chapter - 04: Creating Content with Plain and Inclusive Language in Mind
Chapter - 05: Writing for and Creating an Accessible Web Presence – The Basics
Chapter - 06: Getting Started with Accessible Documents
Chapter - 07: Creating Accessible Social Media Content
Chapter - 08: Making Videos and Podcasts for Everyone


Section - THREE: Looking Toward the Future


Chapter - 09: Future Challenges and Opportunities: How to Stay Ahead of the Curve
Chapter - 10: Checklists

Erscheinungsdatum
Verlagsort London
Sprache englisch
Maße 156 x 234 mm
Themenwelt Informatik Web / Internet Web Design / Usability
Sozialwissenschaften Kommunikation / Medien Kommunikationswissenschaft
Wirtschaft Betriebswirtschaft / Management
Schlagworte Accessibility • Accessible Content • Accessible Content Design • Corporate Training Accessibility • Designing Accessible Websites • Inclusive Marketing • Inclusive Marketing Strategies
ISBN-10 1-3986-2186-2 / 1398621862
ISBN-13 978-1-3986-2186-2 / 9781398621862
Zustand Neuware
Informationen gemäß Produktsicherheitsverordnung (GPSR)
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