Research That Scales (eBook)

The Research Operations Handbook

Kate Towsey (Autor)

eBook Download: EPUB

2024
359 Seiten
Rosenfeld Media (Verlag)
978-1-959029-20-5 (ISBN)

Infos

Most organizations fail to tap into the gamechanging power of research. Research That Scales is the ultimate playbook for transforming your research practice, whatever its size or shape, into an impactful and efficient insightgenerating engine. Use it to plan, manage, and scale a research practice that can truly propel businesses forward. Who Should Read This Book? If youre a research leader, a researcher, or a ResearchOps specialist, this book is a mustread. But if you work in product management, design, content, marketing, academia, or for an agency, and do research as part of your work, this book is for you, too. Anyone involved in devising strategies and systems that support scaledup humancentered research will find Research That Scales invaluable.TakeawaysLearn what it means to scale research and how to build purpose into your research practice.Gain a pragmatic view of research strategy and why it's crucial to scaling research.Design a research operating system that can grow the impact of research.Uncover the eight elements of research operations and the ResearchOps Venn diagram. Use the ResearchOps Planning Matrix to deliver operations that make good ideas real.Build systems that make finding the right research participants a breeze.Learn how to make the most of research by developing a research knowledge management (RKM) strategy.Build a foundation of trust with your company and stakeholders by shifting perceptions about research.Make ethics and data privacy more than a checklist of dos and don'ts and lofty principles.Learn how to become a money magnet for research.Attract and retain the best research talent to fuel your growth.

Produkt-Details

• Erscheint lt. Verlag: 17.9.2024
• Vorwort: Elizabeth Churchill
• Sprache: englisch
• Themenwelt: Mathematik / Informatik ► Informatik
• Schlagworte: a/b test • Audits • Civic Design • Competency framework • Confirmation Bias • customer advisory board • Customer Experience • customer research • CX • Dama • data cleansing • data governance • data governor • data interoperability • Data Management • data privacy • Democratization • democratized research • design operations • DesignOps • Design research • embedded researcher • engagement strategy • Ethics and Privacy • Explicit Knowledge • feasibility checklist • Government Digital Service • guerrilla research • implicit knowledge • inclusive recruitment • Informed Consent • in-house panel • insight • intake form • knowledge management • knowledge service • LMS • machine knowledge • Market Research • Metadata • Mixed Methods • Multidimensional Scaling • objective key results • Observers • OKRs • Onboarding • open research platform • Operating Budget • operating expenses • Operating Model • operational maturity • Operations Management • OPEX • panel management • participant cohort • participant prework • participant recruitment • people who do research • Personally identifiable information • PII • PM • product discovery • Product Management • professional participant • program management • PWDR • Qualitative research • quantitative research • question log • recruitment brief • research backlog • research competency • Research culture • research measurement • research operations • ResearchOps • research repository • research request • Research Study • research value • Right to be forgotten • RKM • RTBF • Screening • Secondary research • Service Design • Strategic Research • survey tools • Tacit Knowledge • Talent Acquisition • top tasks • Universally unique identifier • Usability Testing • User Experience • user interviews • User Research • UUID • UX • ux research
• ISBN-10: 1-959029-20-7 / 1959029207
• ISBN-13: 978-1-959029-20-5 / 9781959029205