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Enabling eBusiness - W. S. Whyte

Enabling eBusiness

Integrating Technologies, Architectures and Applications

(Autor)

Buch | Softcover
450 Seiten
2001
John Wiley & Sons Inc (Verlag)
9780471899419 (ISBN)
CHF 189,95 inkl. MwSt
This title describes the technical architecture and components that can be integrated in order to provide a comprehensive and robust infrastructure on which to build successful e-Business. It bridges the gap between the fundamentals and the broader business models of e-business.
This book describes the technical architecture and components thatcan be integrated in order to provide a comprehensive and robustinfrastructure on which to build successful e-Business. It isessential reading for technical and functional team leaders andstrategists, who analyse the options, limitations and possibilitiesfor new technology and place them alongside the businessrequirements. Whyte intends to broaden the knowledge of specialistsin computing, telecommunications, internet and electronic business.He also introduces the underlying business and technical principalsof e business and how they interrelate to the undergraduates andpostgraduate level at technical business units.

* Covers relevant and ever increasingly important issues such assecurity and business data processing.
* Bridges the gap between the fundamentals and the broader businessmodels of e-business
* Detailed coverage of the functional architectures andtechnology
* Includes the technologies and techniques of on-line customerservice, support and maintenance

The combination of both strategic and technical information in thistext make it a valuable reference resource for telecommunicationmanagers, e-business project leaders and final year andpostgraduate students in computer science, electrical engineeringand telecommunication courses and technical business units.

W. S. Whyte is the author of Enabling eBusiness: Integrating Technologies, Architectures and Applications, published by Wiley.

Dedication.

Preface.

Introduction to eBusiness.

ELECTRONIC RETAILING.

The Principles of Electronic Retailing.

Retailing Network Technologies.

Retail Terminals.

The Retail (eCommerce) Server.

CREATING eBUSINESS.

eBusiness Systems Architecture.

Managing eBusiness Knowledge.

TRUST, SECURITY AND ELECTRONIC MONEY.

Trust.

Security.

Electronic Money.

SERVICE, SUPPLY AND MARKETING.

Service and Support.

Supply Chain Management.

Electronic Marketing.

Appendix A: ePeople: Choosing the Team.

Appendix B: eBusiness: The Future.

Bibliography.

Index.

Erscheint lt. Verlag 24.5.2001
Verlagsort New York
Sprache englisch
Maße 154 x 209 mm
Gewicht 652 g
Einbandart Paperback
Themenwelt Mathematik / Informatik Informatik Web / Internet
Technik Elektrotechnik / Energietechnik
Wirtschaft Betriebswirtschaft / Management Marketing / Vertrieb
Wirtschaft Betriebswirtschaft / Management Unternehmensführung / Management
ISBN-13 9780471899419 / 9780471899419
Zustand Neuware
Informationen gemäß Produktsicherheitsverordnung (GPSR)
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