How to Sell with a Laptop; Shoulder to Shoulder Techniques for Powerful Laptop Sales Presentations
McGraw-Hill Professional (Verlag)
9780071345217 (ISBN)
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Make the most of the world's finest sales tool "How to Sell with a Laptop: Shoulder-to-Shoulder Techniques for Powerful Laptop Sales Presentations". This focused, easy-to-use guide shows you how to turn your laptop computer into your most valuable tool for making a sales presentation.Based on world-class sales training programs developed for such top organizations as 3M, DuPost, General Electric, Sprint, and Coors, "How to Sell with a Laptop" shows how to use your laptop to: help present your sales story to your customer; demonstrate your product or service with multimedia; transform the sales dynamic from "across-the-table" to shoulder-to-shoulder"; make more and bigger sales with 10 key ideas for selling with a laptop; maximize the value of PowerPoint; use your laptop as a sales tool seamlessly and strategically; provide sales information in a more powerful way; connect easily to overhead projectors, TVs, and other equipment; and, avoid technical pitfalls during the sales call. "How to Sell with a Laptop" can help you become a more effective salesperson by maximizing your most powerful - and underutilized - selling tool.
Used with your laptop, this guide can be the most effective tool you'll ever own.
McGraw-Hill authors represent the leading experts in their fields and are dedicated to improving the lives, careers, and interests of readers worldwide McGraw-Hill authors represent the leading experts in their fields and are dedicated to improving the lives, careers, and interests of readers worldwide McGraw-Hill authors represent the leading experts in their fields and are dedicated to improving the lives, careers, and interests of readers worldwide
Acknowledgements. Introduction. Part 1: How to Sell With Your Laptop. Chapter 1: Preparing for the Call. Chapter 2: Shoulder-to-Shoulder Techniques for Presenting with Your Laptop. Chapter 3: Ending the Call. Chapter 4: More Effective Group Presentations with Your Laptop. Part 2: Creating Powerful Presentations. Chapter 5: How to Create Your Own PowerPoint Presentation in 30 Minutes. Chapter 6: Suggestions for Making Your Presentation Look Great. Chapter 7: The Right Fit: Presentation Types. Part 3: Laptop Logistics. Chapter 8: Vital Connections: Projectors, LCD Panels, and TVs. Chapter 9: Your Laptop: The Communications Connection. Part 4: User Tips and Tools. Chapter 10: Tips and Templates for Writing Letters and Proposals. Chapter 11: Traveling with Your Laptop. A Final Word. Appendix: Laptop 101 for New Users. Index.
| Erscheint lt. Verlag | 16.8.1999 |
|---|---|
| Zusatzinfo | 100 Illustrations, unspecified |
| Sprache | englisch |
| Maße | 180 x 231 mm |
| Gewicht | 465 g |
| Themenwelt | Informatik ► Weitere Themen ► Hardware |
| Wirtschaft ► Betriebswirtschaft / Management ► Marketing / Vertrieb | |
| ISBN-13 | 9780071345217 / 9780071345217 |
| Zustand | Neuware |
| Informationen gemäß Produktsicherheitsverordnung (GPSR) | |
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