Persuasion On-Line & Communicability
The Destruction of Credibility in the Virtual Community & Cognitive Models
Seiten
2010
Nova Science Publishers Inc (Verlag)
978-1-61668-268-2 (ISBN)
Nova Science Publishers Inc (Verlag)
978-1-61668-268-2 (ISBN)
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In the era of quality in interactive communications, persuasion is an implicit attribute in the human-computer interaction process and the human-computer interface design. This book focuses on the presence of persuasion in the on-line systems aimed at university education.
In the era of quality in interactive communications, persuasion is an implicit attribute in the human-computer interaction process and the human-computer interface design. Persuasion avails itself of the new technologies to modify the behaviour of the potential users of the on-line and off-line interactive systems. This book focuses on its presence in the on-line systems aimed at university education. Consequently, a series of techniques and heuristic methods to unveil the persuasion practised on-line for the last eight years in a European university context is presented.
In the era of quality in interactive communications, persuasion is an implicit attribute in the human-computer interaction process and the human-computer interface design. Persuasion avails itself of the new technologies to modify the behaviour of the potential users of the on-line and off-line interactive systems. This book focuses on its presence in the on-line systems aimed at university education. Consequently, a series of techniques and heuristic methods to unveil the persuasion practised on-line for the last eight years in a European university context is presented.
Introduction; Techniques & methods; Models & guidelines for interactive design; From human-computer communication to human-computer interaction; Persuasion: main variables of communication in the virtual community; Persuasion complexity: dynamic persuader & interactive persuaded person; Persuasion, education & new technologies; Lesson learned & conclusion; Index.
| Zusatzinfo | Illustrations |
|---|---|
| Verlagsort | New York |
| Sprache | englisch |
| Maße | 230 x 155 mm |
| Gewicht | 138 g |
| Themenwelt | Geisteswissenschaften ► Psychologie ► Allgemeine Psychologie |
| Geisteswissenschaften ► Psychologie ► Verhaltenstherapie | |
| Mathematik / Informatik ► Informatik ► Theorie / Studium | |
| ISBN-10 | 1-61668-268-X / 161668268X |
| ISBN-13 | 978-1-61668-268-2 / 9781616682682 |
| Zustand | Neuware |
| Informationen gemäß Produktsicherheitsverordnung (GPSR) | |
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