Writing Music for Television and Radio Commercials

A Manual for Composers and Students

Michael Zager (Autor)

Media-Kombination

152 Seiten

2003
Scarecrow Press
978-0-8108-4722-4 (ISBN)

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This work provides an overview of the process of composing and arranging commercials for television and radio. It covers the tools of composition and arranging, and sets forth a method for approaching each creative and business situation.

Writing Music for Television and Radio Commercials provides a comprehensive overview of the process of composing and arranging commercials for these two very different media. The book addresses the tools of composition and arranging and sets forth a method for approaching each creative and business situation. Application of the material in the book is intended to help the novice composer achieve his or her goals. This text is a necessary tool for the music student interested in composing, arranging, and producing commercials, and will also be useful for composers studying film scoring, as well as advertising writers, art directors, and music producers. Special features include: _

Michael Zager is an award winning composer, arranger, and producer of music for records, television, radio, films, and the concert stage. He has written and arranged over 400 radio and TV commercials and is the recipient of a Clio award for his work. He is Dorothy F. Schmidt Eminent Scholar in the Performing Arts and Professor of Music at Florida Atlantic University.

Erscheint lt. Verlag	24.6.2003
Zusatzinfo	47 b&w photographs, index, footnotes
Verlagsort	Lanham, MD
Sprache	englisch
Maße	215 x 280 mm
Gewicht	444 g
Themenwelt	Kunst / Musik / Theater ► Film / TV
Themenwelt	Kunst / Musik / Theater ► Musik ► Musiktheorie / Musiklehre
ISBN-10	0-8108-4722-1 / 0810847221
ISBN-13	978-0-8108-4722-4 / 9780810847224
Zustand	Neuware