Printed on Stone: The Lithographs of Charles Troedel

Amanda Scardamaglia (Autor)

Buch | Hardcover

256 Seiten

2020
Melbourne Books (Verlag)
978-1-925556-49-0 (ISBN)

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This book is the first to document the visual history of print advertising in Australia and in so doing provides a valuable illustrated social history of Australia. Charles Troedel (18351906) was a master printer and lithographer, and the face behind the production of most of Australias early advertising posters, product labels, and other print ephemera, as well as the iconic Melbourne Album. Troedels catalogue of lithographs trace the production and evolution of nineteenth century commerce and culture -- in the home, at the bar, in health, hygiene and housework, with fashion and style and in leisurely pursuits -- defining the legal categories under which this content was protected and the way advertising came to be regulated. Lavishly illustrated with over 70 colour prints from the Troedel archive. Plus full reproduction of all 24 plates of The Melbourne Album (lithographic views of Melbourne from 18631864).

Dr Amanda Scardamaglia is an Associate Professor and Department Chair of the Swinburne Law School. Her area of research is intellectual property law with a special focus on empirical and historical studies in trade mark law, branding and advertising. She is author of the book Colonial Australian Trade Mark Law: Narratives in Lawmaking, People, Power and Place (Australian Scholarly Publishing, 2015). Amanda was a State Library of Victoria Creative Fellow in 20152016.

Erscheinungsdatum	27.09.2019
Verlagsort	Melbourne, VIC
Sprache	englisch
Maße	227 x 281 mm
Gewicht	1196 g
Themenwelt	Kunst / Musik / Theater ► Kunstgeschichte / Kunststile
Themenwelt	Wirtschaft ► Betriebswirtschaft / Management ► Marketing / Vertrieb
ISBN-10	1-925556-49-2 / 1925556492
ISBN-13	978-1-925556-49-0 / 9781925556490
Zustand	Neuware