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Wrapping It Up - Ruth Artmonsky, Stella Harpley

Wrapping It Up

50 Years of British Packaging Design 1920-1970
Buch | Softcover
120 Seiten
2019
Artmonsky Arts (Verlag)
9780993587887 (ISBN)
CHF 19,90 inkl. MwSt
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Wrapping It Up gives an account of the usefulness of packaging to all involved - manufacturer, wholesaler, retailer and consumer - beyond its commercial value as a marketing and advertising tool and looks at the design and history of British packaging between 1920 and 1970.
Packaging is something of a hot topic at the moment, but in our eagerness to get rid of as much of it as possible we need to be careful not to throw the baby out with the bath water. Wrapping It Up gives an account of the usefulness of packaging to all involved - manufacturer, wholesaler, retailer and consumer - beyond its commercial value as a marketing and advertising tool. Homage is paid to the many graphic artists and designers - whether employed by manufacturer or retailer, by a design studio or an advertising agency - whose ingenuity was so successfully applied to the problem of how to protect goods in transit and in storage as well as having them attract attention. A visit to a super-market or a daily check in kitchen cupboards will never be quite the same.
Erscheinungsdatum
Reihe/Serie 50 Years
Zusatzinfo 50 Illustrations, black and white; 100 Illustrations, color
Verlagsort London
Sprache englisch
Maße 215 x 175 mm
Gewicht 380 g
Themenwelt Kunst / Musik / Theater Design / Innenarchitektur / Mode
ISBN-13 9780993587887 / 9780993587887
Zustand Neuware
Informationen gemäß Produktsicherheitsverordnung (GPSR)
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