Sustainable Luxury

Managing Social and Environmental Performance in Iconic Brands

Miguel Angel Gardetti, Ana Laura Torres (Herausgeber)

Buch | Hardcover

164 Seiten

2014
Greenleaf Publishing (Verlag)
978-1-78353-061-8 (ISBN)

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This book explores a wide range of issues relevant to sustainability and business management in luxury goods companies. It represents the most international and complete collection of academic and practitioner thinking on transforming the luxury sector into a powerful advocate for sustainable production and consumption.

Most consumers of luxury products and services use them as status symbols – symbols of success. However, the definition of success – and the way it is perceived by others – is changing. Increasingly, consumers want the brands they use to address growing concerns that luxury products invariably come at a heavy social and environmental cost. The luxury industry faces its biggest challenge yet in satisfying an emerging demand of successful consumerism – products that meet high environmental, social and ethical standards.

This collection sees internationally renowned fashion, luxury and sustainability experts come together to explore the challenges faced - and solutions developed - by luxury goods companies in sourcing, producing and marketing luxury products. Sustainable Luxury: Managing Social and Environmental Performance in Iconic Brands represents the most comprehensive collection of current writing on the nascent relationship between sustainability and luxury. It will be essential reading for academics researching sustainable development in the fashion and luxury industries and it will provide invaluable guidance for practitioners seeking the latest research to help them meet consumer demand for sustainable goods and services.

MIGUEL ANGEL GARDETTI is founder of the Center for Studies on Sustainable Luxury, Argentina. ANA LAURA TORRES collaborated in the development of the Sustainable Textile Center, Argentina.

Foreword

María Eugenia Girón

Introduction

Miguel Angel Gardetti, and Ana Laura Torres

Part 1

1. Is Sustainable Luxury Fashion Possible?

Frédéric Godart and Sorah Seong

2. Fake Remake: The role of the luxury fashion market in driving sustainable fashion practices 

Angela Finn and Kim Fraser

3. Luxury marketing strategies related to ethical sourcing 

Cecilia Mark-Herbert and Catarina Holmsten-Carrizo

Part 2

4. Redefining Luxury in the 21st Century - Where Was Yours Made? A Case Study of Made in San Francisco

Connie Ulasewicz

5. Sustainable consumption: Luxury branding as a catalyst for social change

Gjoko Muratovski

6. Luxury vs. Conscious consumption: Are they really paradoxical? A study of Brazilian and Portuguese luxury consumer behaviour

Ana Carolina De Pierro Bruno and Edgard Barki

7. Are luxury purchasers really insensitive to Sustainable Development? New insights from research

Jean-Noël Kapferer and Anne Michaut-Denizeau

Part 3

8. Luxury Lodges in New Zealand and prospects for elegant disruption

Martin Perry

9. Diversity of human capital as a driver for corporate responsibility engagement: The case of the luxury industry

Catarina Pessanha Gomes and Masaru Yarime

10. The wild side of luxury: Can nature continue to sustain the luxury industry?

Xenya Cherny-Scanlon

About the editors

Erscheint lt. Verlag	15.10.2014
Verlagsort	Saltaire
Sprache	englisch
Maße	156 x 234 mm
Themenwelt	Kunst / Musik / Theater ► Design / Innenarchitektur / Mode
	Naturwissenschaften ► Biologie ► Ökologie / Naturschutz
	Wirtschaft ► Betriebswirtschaft / Management ► Unternehmensführung / Management
ISBN-10	1-78353-061-8 / 1783530618
ISBN-13	978-1-78353-061-8 / 9781783530618
Zustand	Neuware