The Photoromance

Paola Bonifazio (Autor)

Buch | Softcover

256 Seiten

2020
MIT Press (Verlag)
978-0-262-53928-9 (ISBN)

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Born in Italy and successfully exported to the rest of the world, photoromances had a readership of millions in the postwar years. By the early 1960s, more than ten million Italians read a photoromance each week. Despite its popularity, the photoromance--a form of graphic storytelling that uses photographs instead of drawings--was widely scorned as a medium, and its largely female audience derided as naive, pathetic, and uneducated. In this provocative book, Paola Bonifazio offers another perspective, making a case for the relevance of the photoromance for both feminism and media culture. She argues that the photoromance pioneered storytelling across platforms, elevated characters and artists into brands, and nurtured a devoted fan base. Moreover, Bonifazio shows that female readers--condescended to by intellectuals, journalists, and politicians of both the left and the right--powered the Italian photoromance industry's success.

Paola Bonifazio is Associate Professor in the Department of French and Italian at the University of Texas at Austin. She is the author of Schooling in Modernity- The Politics of Sponsored Films in Postwar Italy.

Erscheinungsdatum	08.09.2020
Sprache	englisch
Maße	178 x 229 mm
Themenwelt	Geisteswissenschaften ► Geschichte
	Geisteswissenschaften ► Sprach- / Literaturwissenschaft ► Anglistik / Amerikanistik
	Geisteswissenschaften ► Sprach- / Literaturwissenschaft ► Literaturwissenschaft
	Sozialwissenschaften ► Politik / Verwaltung ► Politische Theorie
	Sozialwissenschaften ► Soziologie ► Allgemeine Soziologie
ISBN-10	0-262-53928-4 / 0262539284
ISBN-13	978-0-262-53928-9 / 9780262539289
Zustand	Neuware