Museum Store: The Manager's Guide, Third Edition
Left Coast Press Inc
9781611328714 (ISBN)
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Founded in 1955, the Museum Store Association is a nonprofit, international association organised to advance the success of cultural commerce and of the professionals engaged in it. By encouraging high standards of professional competence and conduct, MSA helps retail professionals at cultural institutions better serve their organisations and the public. MSA supports museum stores through annual meetings, regional chapters, networking and professional resources.
Chapter 1: The Retail Store: An Integral Part of the Museum Chapter 2: Building Budgets and Tracking Stats Chapter 3: Managing Merchandising Chapter 4: Designing Displays Chapter 5: Managing Staff Chapter 6: Creating Great Customer Service Chapter 7: Developing Effective Marketing Chapter 8: Setting up Shop Online Terms and Definitions
| Verlagsort | Walnut Creek |
|---|---|
| Sprache | englisch |
| Maße | 210 x 280 mm |
| Gewicht | 314 g |
| Themenwelt | Kunst / Musik / Theater |
| Geisteswissenschaften ► Geschichte ► Hilfswissenschaften | |
| Wirtschaft ► Betriebswirtschaft / Management ► Unternehmensführung / Management | |
| ISBN-13 | 9781611328714 / 9781611328714 |
| Zustand | Neuware |
| Informationen gemäß Produktsicherheitsverordnung (GPSR) | |
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