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Imagine

How Creativity Works

Jonah Lehrer (Autor)

Buch | Softcover

304 Seiten

2013
Canongate Books Ltd (Verlag)
9781847677884 (ISBN)

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Did you know that the creative companies have centralised bathrooms? That brainstorming meetings are a terrible idea? In this book, the author shatters myth of creative 'types' and demonstrates that creativity is not a single gift possessed by lucky few. It is, in fact, a variety of distinct thought processes that we can learn to use effectively.

Did you know that the most creative companies have centralised bathrooms? That brainstorming meetings are a terrible idea? Or that the colour blue can help you double your creative output? In this sparkling and revelatory new book, the bestselling writer and thinker Jonah Lehrer shatters the myth of creative 'types' and demonstrates that creativity is not a single gift possessed by the lucky few. It is, in fact, a variety of distinct thought processes that we can all learn to use more effectively.

Jonah Lehrer is editor at large for Seed magazine and the author of The Decisive Moment: How the Brain Makes Up Its Mind. A Columbia University graduate and a Rhodes Scholar at Oxford, Lehrer has written for the New Yorker, Boston Globe, Washington Post, NPR and New Scientist, and writes a highly regarded blog, The Frontal Cortex.

Erscheint lt. Verlag	7.2.2013
Zusatzinfo	Illustrations
Verlagsort	Edinburgh
Sprache	englisch
Maße	198 x 129 mm
Themenwelt	Sachbuch/Ratgeber ► Gesundheit / Leben / Psychologie ► Psychologie
	Sachbuch/Ratgeber ► Natur / Technik
	Geisteswissenschaften ► Psychologie ► Allgemeine Psychologie
	Geisteswissenschaften ► Psychologie ► Verhaltenstherapie
ISBN-13	9781847677884 / 9781847677884
Zustand	Neuware