Economics, Strategy and the Firm

Paul Cashian (Autor)

Buch | Hardcover

448 Seiten

2007
Palgrave Macmillan (Verlag)
978-0-333-99296-8 (ISBN)

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Draws on the increasing synthesis of ideas from economics and business strategy to explain how organizations fulfil their corporate goals. This book provides an analytical framework showing how tools from economics can be used to explain, and even predict, the economic behaviour of organizations. It is suitable for intermediate undergraduates.

"Economics, Strategy and the Firm" draws on the increasing synthesis of ideas from economics and business strategy to explain how organizations fulfil their corporate goals. The book provides an analytical framework showing how tools from economics can be used to explain, and even predict, the economic behaviour of organizations. Assuming a basic knowledge of microeconomic theory, the text is aimed at intermediate undergraduates and MBA students undertaking a course of study in Economics and Strategy, Industrial economics or Industrial Organization.

PAUL CASHIAN is subject head for Business Policy at Coventry Business School, UK.

Economics, Strategy and the Firm - The Economist's Firm - Extensions of the Economist's Model of the Firm - Costs, Revenues and Profit - Transaction Costs - Management Costs - Resource Based Theory of the Firm - Game Theory and the Behaviour of Firms - Firms and Competitive Behaviour - Firms and Cooperative Behaviour - Environmental Analysis - The Economist's Perspective - Environmental Analysis - The Strategist's Perspective - Competition Policy - Competition Policy in Action -

Erscheint lt. Verlag	1.5.2007
Zusatzinfo	Illustrations
Verlagsort	Basingstoke
Sprache	englisch
Maße	189 x 246 mm
Themenwelt	Wirtschaft ► Allgemeines / Lexika
	Wirtschaft ► Betriebswirtschaft / Management ► Unternehmensführung / Management
	Wirtschaft ► Volkswirtschaftslehre
ISBN-10	0-333-99296-2 / 0333992962
ISBN-13	978-0-333-99296-8 / 9780333992968
Zustand	Neuware