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AQA Business for A Level 2 (Surridge & Gillespie): Answers - Malcolm Surridge, Andrew Gillespie

AQA Business for A Level 2 (Surridge & Gillespie): Answers

Buch | Softcover
176 Seiten
2016 | Digital original
Hodder Education (Verlag)
978-1-4718-3582-7 (ISBN)
CHF 169,95 inkl. MwSt
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Make the most of your AQA Business for A Level textbook by Malcolm Surridge and Andrew Gillespie with this guide, providing full answers and mark schemes.

Andrew Gillespie and Malcolm Surridge are both experienced authors and this is the guide for the 5th edition of their successful textbook.

Unit 7: Analysing the strategic position of a business


Chapter 1: Mission, corporate objectives and strategy
Chapter 2: Analysing the existing internal position of a business to assess strengths and weaknesses: financial ratio analysis
Chapter 3: Analysing the existing internal position of a business to assess strengths and weaknesses: overall performance
Chapter 4: Analysing the external environment to assess opportunities and threats: political and legal change
Chapter 5: Analysing the external environment to assess opportunities and threats: economic change
Chapter 6: Analysing the external environment to assess opportunities and threats: social and technological
Chapter 7: Analysing the external environment to assess opportunities and threats: the competitive environment
Chapter 8: Analysing the strategic options: investment appraisal


Unit 8: Choosing strategic direction


Chapter 9: Strategic direction: which markets to compete in and what products to offer
Chapter 10: Strategic positioning: choosing how to compete


Unit 9: Strategic methods: how to pursue strategies


Chapter 11: Assessing a change in scale
Chapter 12: Assessing innovation
Chapter 13: Assessing internationalisation
Chapter 14: Assessing greater use of digital technology


Unit 10: Managing strategic change


Chapter 15: Managing change
Chapter 16: Managing organisational culture
Chapter 17: Managing strategic implementation
Chapter 18: Problems with strategy and why strategies fail

Erscheint lt. Verlag 25.3.2016
Sprache englisch
Maße 216 x 295 mm
Gewicht 498 g
Themenwelt Schulbuch / Wörterbuch
Wirtschaft Betriebswirtschaft / Management Allgemeines / Lexika
ISBN-10 1-4718-3582-0 / 1471835820
ISBN-13 978-1-4718-3582-7 / 9781471835827
Zustand Neuware
Informationen gemäß Produktsicherheitsverordnung (GPSR)
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