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Language, Culture and Business

Claudia E. Stoian, Ivana Trajanoska (Herausgeber)

Buch | Hardcover

292 Seiten

2025 | Unabridged edition
Cambridge Scholars Publishing (Verlag)
978-1-0364-1760-4 (ISBN)

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Language, Culture and Business provides insights into conceptual, practical and pedagogical issues related to the mentioned fields that can be further applied in education and real-life situations. The book pays attention to a wide array of topics, such as the cultural mythology of business, cultural heroes, management styles, social media marketing, digital storytelling and business and intercultural communication in the classroom from an international and interdisciplinary perspective. Exploring the intersection of language, culture and business is essential for both higher education institutions and organisations. Due to this, the book will be of interest to professionals of various profiles, from educators, academics, researchers and theoreticians to managers, advertisers, and other businesspersons.

Claudia E. Stoian, PhD, is Associate Professor at Politehnica University Timisoara, Romania, where she teaches Translation, Discourse Analysis, Communication Mediation, Business and Intercultural Communication and English as a Foreign Language. She is an assistant editor for two academic journals, a member of the scientific board of a prestigious publishing house from abroad, a translator and an interpreter. She (co)authored three books, four dictionaries, five chapters in edited volumes, numerous scientific articles in national and international academic journals and several translations. Her research interests include applied linguistics, translation, communication, interculturality, tourism and didactics.Ivana Trajanoska is Associate Professor at University American College Skopje, North Macedonia, where she teaches undergraduate and graduate courses in Business Communication, Business Terminology, Academic Writing, Intercultural Communication, and English Literature. She holds a PhD in Anglophone Studies from Paul Valéry University in Montpellier, France. Her research is focused on interdisciplinary aspects in literature, language, culture, business and communication.

Erscheinungsdatum	15.05.2025
Verlagsort	Newcastle upon Tyne
Sprache	englisch
Maße	148 x 212 mm
Themenwelt	Schulbuch / Wörterbuch ► Wörterbuch / Fremdsprachen
	Geisteswissenschaften ► Sprach- / Literaturwissenschaft ► Sprachwissenschaft
	Informatik ► Office Programme ► Outlook
	Sozialwissenschaften
ISBN-10	1-0364-1760-3 / 1036417603
ISBN-13	978-1-0364-1760-4 / 9781036417604
Zustand	Neuware